After evaluation, founders may discover that their "Team and Organisation" scores are low due to absence of a CTO and weak financials, which can raise investor alarm. Pitchago would provide guidance on strengthening this area before pitching.
 

The assessment might also highlight strengths in "Product & Tech" while indicating weaknesses in "Marketing & Sales," helping founders identify where to focus their hiring or strategy.

 

With a solid assessment report and venture score, founders can approach investors confidently, showcasing their favorable rating and growth plan.

 

When ready, founders can also choose potential investors from a database of around 6,000, sending their assessment report and rating along with a generated pitch through the platform.

Accelerators, for instance, utilise Pitchago to evaluate applicants and have selected cohort members undergo a comprehensive assessment at the beginning of their program to establish benchmarks and monitor progress.

Cohort managers receive consistent data on each company as they advance. If a startup's "Financials" score falls behind, a manager can step in to provide additional mentoring in that area.

 

Similarly, incubators and business advisers can leverage Pitchago to assist multiple startups at once. It offers a standardised curriculum through improvement tasks, allowing advisers and mentors to concentrate on personalised coaching.

 

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Venture capital firms, for instance, utilise Pitchago to evaluate applicants and determine which ones they wish to have discussions, with.

 

For those they decline, investors refer to the assessment report to convey a more constructive message: "We're passing for now, but if you improve the areas highlighted in the Pitchago report, we'll reconsider."

 

Some investors require founders to include their Pitchago assessment and venture score when submitting a pitch deck. If an applicant has a high score and strong sub-scores in critical areas, the investor may prioritise that opportunity. ​

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